The Don Remembers #10: Rankin/Bass!
Wednesday, August 18th, 2010Greetings, Poopsmiths!!
We’re already over the halfway mark in August, which means this summer series is almost at an end (unless I hear voices erupt from the crickets out there to demand I keep this going in some form). With that in mind, I wanted to make sure that I didn’t go out without talking about one of my favorite animation companies – Rankin/Bass. These guys helped get me through my entire childhood. And they managed to accomplish that feat in more than one style.
The double-surnamed animation company started back in 1964. Their first attempt was a Christmas special for NBC about the famous red-nosed reindeer Rudolph. Using an animation style that they would become most noted for over the next twenty years – stop-motion animation – Rudolph The Red-Nosed Reindeer became an instant holiday classic, and Christmas specials like this one would become Rankin/Bass’s bread and butter for the next two decades.
Over the course of those two decades, Rankin/Bass produced over thirty seasonal specials, covering other holidays as well as Christmas. While most were in the stop-motion variety, they would occasionally throw in a traditional cel-animated special as well. But no matter what the style, Rankin/Bass specials always pulled in some of the grade-A talent of the time for voice-over work, like Mickey Rooney, Fred Astaire, Burl Ives, and Andy Griffith.
As a young boy growing up, Christmas didn’t fully begin until the networks started showing Frosty the Snowman, Rudolph, or ‘Twas the Night Before Christmas. Sure, Charlie Brown is probably considered the king of Christmas cartoon fare, but surely the R/B stuff was part of the royal court. And in some ways, they’ve even surpassed the Blockheaded One – A Charlie Brown Christmas airs once, maybe twice on CBS every year. Rankin/Bass specials? They get twenty-five days devoted to them every year on ABC Family. Who’s the blockhead now?
Oh, right.
Now, while most other animation companies would be content to cater to one specific niche where children are concerned, Rankin/Bass did the unthinkable. In 1985, right around the time they produced their last Christmas special, the cartoon-makers with a forward slash in their name changed tactics and decided to aim towards the “impressionable ten to fifteen year olds who loved action/adventure and would pester their parents to buy them any toy featured in a cartoon” demographic.
And so, Thundercats was born.
I just so happened to be at the very beginning of that demographic at the time. So guess what? Yup – first thing I did when I came home from school each day was plaster myself to the living room floor to watch the adventures of a small group of anthropomorphic, feline humanoids try to survive on a futuristic earth after fleeing their doomed home world of Thundera.
Along with He-Man and Transformers, Thundercats completed the trifecta of animated action/adventure in my ten year old life. Homework? What homework? Who had time for solving math equations, writing book reports, or figuring out why gravity pulled you down when the forces of good and evil were in constant struggle three times a day.
Did I say three times? I meant four.
Because just when I thought my pre-pubescent life already had enough excitement to take the edge off of starting to discover girls, those geniuses running that cartoon company that sounded like a smelly fish had struck gold again. Taking the exact same formula that made Thundercats such a huge hit, Rankin/Bass modified the ingredients – setting it primarily in space and making the humanoids birdlike instead – and gave it a similarly-structured moniker.
And so, Silverhawks was born.
Let’s be honest – it was a blatent rip-off of Thundercats. Almost all of the voice cast from the first series was carried over to do voices for the new series. The characters and situations they found themselves in were very similar to what came before. And the big bad – Mon-starr, had a transformation sequence – with spell chant! – almost exactly like his Thundercat counterpart Mumm-Ra.
Of course, none of this mattered. My pre-ADD-discovery brain latched onto this new offering with spirited glee.
It wouldn’t be long after Silverhawks debuted, however, that the house that Arthur and Jules built would start to run aground. By the late eighties, this powerhouse of animation that had managed to persist like a juggernaut over the course of twenty years was finally starting to lose steam. So, of course, the only solution was to triplicate the same exact formula that made them a hit twice before, only this time it was – gasp – underwater! And once again, the name was just a smoosh-up of what animal they were combined with some other random word. It was like they weren’t even trying anymore at this point.
And so, Tigersharks was crapped out of Satan’s rectum.
The sound that immediately followed was the death knell for Rankin/Bass. Tigersharks, thanks mostly to the fact that no one ever really heard of the show, much less watched it, met a quick and painless death. Sadly, Thundercats and Silverhawks followed suit right around the same time, and just like that – a wonderful animation company went the way of your favorite uncle who just happened to drink a little too much sometimes.
Despite their unfortunate demise those many years ago, Rankin/Bass is still around. Revived at the beginning of the new millennium, they are currently owned by Warner Bros. – who do the company proud by making horrible sequels to their holiday classics. In the meantime, at least we still get to see the fruits of studio lowercase today – between the aforementioned re-airing of all their Christmas specials on ABC Family to having the entire Thundercats series on DVD (and occasionally on Cartoon Network). Even the first season of Silverhawks made it to DVD. Unfortunately, it’s the only season out to date due to poor sales. But, that can only mean good news:
At least Tigersharks will never see the light of day again.
The Don feels the magic, hears the roar… crap – it’s the other kind of cougar.



















